Core Beauty. is a Grand Rapids hair salon with a modern, earthy, industrial vibe. The outstanding natural light and tranquil lake views provide a salon experience like no other. Core Beauty. is owned by two dear friends {Teresa & Monica} who both share a passion for the industry and a love for matte black. The new salon space was curated with every aspect of client comfort in mind, from the cozy seating to the nespresso coffee you sip. CB stylists are experienced and extensively trained in the services they offer.

 
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MONICA SWITZER | Years behind the chair: 11

Specialties: Lived-in Blondes + Extensions

Spirit Animal: Bunny 🐰

Favorite Product: Eleven Australia’s: Miracle Hair Treatment & Give Me Clean Hair Dry Shampoo

Zodiac Sign: Pisces

Click BOOK MONICA to view service menu, pricing & availability

 

Teresa Zwit | Years behind the chair: 18

Specialties: Extensions + Solving all types of hair issues

Spirit Animal: Butterfly 🦋

Favorite Product: Eleven Australia’s: Miracle Hair Mask

Zodiac Sign: Libra

Click BOOK TERESA to view service menu, pricing & availability

 
 
 

Steph Smogoleski | Years behind the chair: 1

Specialties: Blonding + Vibrants

Spirit Animal: Peacock 🦚

Favorite Product: Eleven Australia’s: Smooth and Shine Anti Frizz Serum

Zodiac Sign: Libra

Click BOOK STEPH to view service menu, pricing & availability

 
 

Chandlar Ray | Years behind the chair: 9

Specialties: Fashion Colors, Balayage + Long Cuts

Spirit Animal: Wolf 🐺

Favorite Product:

Zodiac Sign: Leo

Click BOOK CHAN to view service menu, pricing & availability

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Visit us today!

3515 Lake Eastbrook Blvd SE
Grand Rapids, MI 49546

 
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Monica has been working her magic on my hair for 3ish years now. She is incredibly talented and I always leave there ecstatic with the results. Her prices are affordable and she bends over backwards to get me in when I am able to sneak away from my 3 kiddos. You will not be disappointed❤️
— Kari
My experience at Core Beauty was delightful. Teresa is a master of her craft and I always walk away happy. The things I love most about my visits, besides Teresa’s lovely personality, is her professionalism. I am able to discuss my likes/dislikes and she will not only be honest and tell me if it is doable given my hair type but also offer suggestions which I truly appreciate. I trust her and her skills and for the first time in my life am willing to try new looks because I know Teresa won’t let me down. Thank you Teresa for all that you do! My hair and I are happy we found you.
— Lindsay
I’ve been going to Monica for about 2 years now and she always does an awesome job on my color! She did my hair for my wedding as well and it turned out exactly as I had envisioned. I would highly recommend Monica and Core Beauty, it’s a beautiful space.
— Jessica
Teresa ALWAYS gives a great haircut! I think she understands my hair better than I do.
— Andrea
Monica did an amazing job with my cut. Very knowledgeable and explained each process as she was going along. Love my new cut and will definitely be back! Thank you!!
— Tracy
Core beauty is the best! If you want hair extensions , Teresa Zwit is the best not to mention that she does the best color ever! My blonde is always vibrant and beautiful! Thanks to her no more brassy blonde.
— Lynda